Tag: abuse

Fashion Before Welfare AGAIN! – London Fashion week 2015

We all know that fashion and animal welfare do not often go together well. However, a designer at this years London Fashion Week has taken things a step too far.

Markus Lupfer is a German born designer who is most famous for his knitwear. Sadly, his collections include angora products…but this is not the main point of this post (it just adds to his lack of regard for rabbit welfare).

With a worldwide following that includes celebrities, this fashionista decided to “bring a woodland experience to an urban environment so people could re-connect with nature”…well that sounds alright doesnt it?

But does this LOOK alright?

Markus Lupfer Rabbit Abuse

Markus Lupfer Rabbit Abuse

Cue the glass balls hanging from the ceiling, partially filled with straw and 2 young rabbits dumped inside. Cameras flashing, people laughing, inadequate ventilation, nowhere to hide and no obvious clean source of water, room to move or decent food source. Sounds more like a horror scene for those poor rabbits than a wonderful interaction. Oh and don’t forget the fact that they got plucked out to be held by models for 15 minutes at a time for the photo opportunities.

These poor rabbits look extremely young although Markus Lupher will not declare their exact age. Oh and they were from a breeder, not a rescue, just to add extra insult.

Social media came alive with tweets (@markuslufer) and status’s exclaiming how wonderful this ‘show’ was, how cute the rabbits were, how clever the designer was and how its inspired people to go buy a rabbit *sigh*. Not a second thought was given to the welfare of those poor creatures, hung in a glass bowl for the humans entertainment. Not far off a circus act really.
Section 9 of the Animal Welfare Act 2006 places a duty of care on people to ensure they take reasonable steps in all the circumstances to meet the welfare needs of their animals to the extent required by good practice. This is upheld by the RSPCA and they can prosecute people who are found to breech these conditions. In my opinion, this ‘show’ clearly breaks at least 4 of the 5 freedoms mentioned in the act. For reference, here are the 5 freedoms:

1) Freedom from hunger and thirst.
By providing enough fresh water and the right type and amount of food to keep them fit.

2) Freedom from discomfort.
Making sure that animals have the right type of environment including shelter and somewhere comfortable to rest.

3) Freedom from pain, injury and disease.
     By preventing them from getting ill or injured and by making sure animals are diagnosed and treated rapidly if they do.

4) Freedom to behave normally.
     By making sure animals have enough space, proper facilities and the company of other animals of their own kind.

5) Freedom from fear and distress.
By making sure their conditions and treatment avoid mental suffering.

Luckily the good people of the world quickly saw the true horror of this publicity stunt and started to retaliate. The social media comments started to turn, welfare questions were asked, responses were sought and the ‘show’ was questioned. The Markus Lupfer facebook page quickly grew with over 60 complaints in a matter of hours. Twitter was also awash with negative comments regarding the debacle. I even had a fashion journalist ask me for more information on the Animal Welfare Act as she was unaware of the problems but wanted to know more.

The turning of the tide has prompted Markus Lupfer to release a ‘legal statement’ with regards to the use of the rabbits. In my opinion, this is a cop out that just forces the ‘blame’ onto the so called animal welfare company that was supposedly present the whole time. I have previously had my doubts about the qualifications of these so called ‘welfare companies’ who attend filming and public appearances to safe guard the animals. This clearly does not happen with rabbits when you consider the last few things like the Mcvities Ad, the PDSA ad and now this fashion extravaganza. If these ‘experts’ truly understood rabbit behavior then these things would not have been allowed to happen.

Markus Lupfer Legal Statement

Markus Lupfer Legal Statement

This is the second time in just a matter of months that a so called ‘artist’ has used live rabbits in an unacceptable way to gain publicity. Anne Imhof presented an art exhibition in the Museum of Modern Art in New York. Giant rabbits were placed in tiny perspex cubes whilst dancers roamed around the cage banging metal rods. Just awful. You can read more about it here.

Anne Imhof Rabbit Abuse. Photo from tumblr

Anne Imhof Rabbit Abuse. Photo from tumblr

So….let nip this in the bud and get the message out there that animal abuse for the sake of art, fashion or human entertainment is NOT right and will NOT be accepted. Easter is fast approaching and I fear more stunts like this will appear which will also add to the suffering of yet more rabbits being bought on a whim as an Easter gift, many resulting in a silent suffering, tortuous existence.

Please share this information, help to raise the awareness and also consider sending polite complaints to London Fashion Week, Markus Lupfer, Anne Imhof and any other ‘artists’ who deem their work to be more important than animal welfare. Dont forget to also lodge a formal complaint with the RSPCA if you deem any of the 5 freedoms to have been broken (this only applies in the UK. You can contact the SSPCA in Scotland).

Lets shout loud about rabbit welfare and help make a difference.

 

 

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EXPOSE: Fashion Before Welfare – Angora Agony

Last year PETA released a horrifying video of angora rabbits being tortured en mass for the sake of fashion. The video is too upsetting for me to post but you can see it here.

Angora Agony

Angora Agony

It is estimated there are around 50 million rabbits farmed in China for angora fur and the country accounted for 90 per cent of the 4,700 tons produced in 2012.

Angora ‘wool’ cannot be harvested humanely in the vast quantities needed for designer or high street fashion. Both plucking and shaving of live rabbits is stressful, scary and painful and ultimately unnecessary. Add to this, the awful living conditions these poor creatures have to endure and it culminates in a hideous existence just for the sake of fashion.

I contacted a wide range of high street and designer fashion stores last year asking them a few questions about how and where they source their angora. I also asked them to stop using it and to pledge to NEVER sell it again. Im pleased to say I had a good uptake and the following retailers pledged to never / no longer stock angora:

  • ASOS
  • Boden
  • Borgeois Boheme
  • Calvin Klein
  • Dunelm
  • Elizabetta Italian Scarves, Shawls & Wraps
  • Freemans
  • Feelgood Handbags
  • Gap
  • H&M
  • Mango
  • New Look
  • Polarn O. Pyret
  • Stella McCartney
  • The Range
  • Ted Baker
  • Timberland
  • Tommy Hilfiger
  • The North Face
  • QVC

Im pleased to say that ALL of the above companies have stayed true to their word! And many other large retainers have done the same. Please support these retailers and contact them with messages of praise 🙂

However – not everyone is willing to play nice and too many retailers are preferring to put fashion before welfare.

Many companies have tried to be clever and disable the word ‘angora’ in their search bar on their website. Meaning that it would appear that they do not stock angora clothes but if you dig deeper and look at individual items, then angora products are actually still being sold. Others have decided to change the materials listed to ‘wool mix’ in order to disguise the use of angora.

Who Sells Angora?
These are some of the retailers who are currently happy to sell angora products:

Marks & Spencers and Topshop may still be selling angora – PETA says they have pledged to stop but the companies social media responses say they have an ‘ethical sourcing policy’ – so they wont confirm that that do or don’t sell angora.

 

The worst companies so far…

French Connection clearly dont give a FCUK about rabbits – quite hypocritical really considering they decided to use a cute bunny in their recent store posters! They will not enter into any dialogue with me or many of the others that have contacted them.

FCUK Angora via Twitter

FCUK Angora via Twitter

Monsoon are happy to respond to questions via social media…however they just cut and paste the same answer over and over. They state they use ‘humane’ farms but refuse to give any further details.

Jules are another company that happily use the rabbit / hare image for promotion – yet continue to stock angora products and refuse to answer my questions about their suppliers and sourcing methods.

There are of course, other companies out there providing angora products but these 3 have been the worst with regards to replying to my questions over the past year.

If you feel that the agony of angora for fashion should be stopped then please consider doing one or all of the following:

Social media.
Contact retailers via Facebook (links above), Twitter, Instagram & Pinterest. Leave a polite comment (or review if that option is available) and ask them:

1) Do they source their angora from China?

2) Is this plucked or shaved from live rabbits?

3) Will they consider stopping the use of angora?

Email.
You can contact the companies directly via a head office email to ask the same questions.

In Store.
Ask to speak to a manager to ask the same questions. They may not know the answers but should be able to tell you which of their stock (if any) contains angora and give you contact details of head office.

Boycott!
Obviously – don’t shop in stores that sell angora products and check the labels before making any purchases.

Spread the word!
Lastly – help make a difference by spreading the word that angora clothes = torture not fashion. You can join the Facebook group ‘Against Angora Cruelty’ to keep up to date with the campaign.

Please let me know of any responses you receive.

 

 

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EXPOSE: More Horror Hutches

After the Poundstretchers Prison campaign, that successfully saw the removal of the 2ft rabbit ‘deluxe’ hutch…I decided to check out some other retailers that feel 3ft hutches are suitable for rabbits.

A quick internet search showed that unfortunately, there are still far too many retailers that are happy to sell items that actively promote animal suffering. Here are just a few:

 

1) This example from EasiPet is especially bad as its just a single story:
(and their Facebook page)

2) This particular company, Pet Market Online,  seem extremely proud of their horror hutch! They even state ” Each and every one of our high quality bunny hutches is purposely built with a large amount of space to allow your rabbit to feel safe and have privacy when they need it the most.”Really??? (and their Facebook page)

3) Double hutch as sold by The Sports HQ, but still well under the recommend size: (and their Facebook page)

4) This next offering, for sale by World Stores, is extraordinarily special – as it is neither a run or a hutch but some scary hybrid. Clearly ‘ALF’ doesn’t stand for Animal Liberation Front here! (and their Facebook page)

In fact – World Stores seem to offer a whole host of horrible hutches!

So, if like me…you are still hot under the collar about horror hutches, please consider contacting the retailers and manufacturers that are touting these prisons. As always, be polite but firm. We have seen how powerful social media is so lets continue to use it to help change lives.

All is not lost!!! Check out The Rabbit Welfare Associations ‘Retail Charter’ which highlights some fabulous manufacturers and retailers who have pledged to only sell items that promote animal welfare 🙂 All part of the ‘A Hutch Is Not Enough’ campaign.

As a good friend of mine said… “Together we can make a difference”.

 

 

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